Part of the global Sales Geek network
More sales. Delivered.
In Ireland.
Senior sales leadership inside your business, typically one to three days a month. We bring strategy, process, pipeline discipline and accountability without the commitment of a full-time senior hire. Built for owner-managed Irish SMEs with a small or growing sales team, from Dublin to Cork, Galway, Limerick and Waterford.
- A month is typical Sales Director input, flexed to need
- 1–3 daysA month is typical Sales Director input, flexed to need
- Revenue growth delivered by our Irish lead in a senior commercial role
- 150%+Revenue growth delivered by our Irish lead in a senior commercial role
More sales. Delivered.. Fractional sales directors. Training on live deals. Sales mentoring
Three ways to work with us
Start where the gap is biggest.
Your Sales Director is the flagship: a senior Geek running sales with you. Training and mentoring sharpen the team around it.
- Need someone to run sales?Your Sales Director
- Need the team to sell better?Your Sales Trainer
- Need to grow a sales leader?Your Sales Mentor
Your Sales Director
Hands-on fractional sales leadership. A senior Geek works inside your business and takes ownership of the sales function: strategy, process, pipeline, forecasting, management rhythm, team accountability and commercial planning. Most clients work with a Sales Director around one to three days a month, flexed to what the business needs.
Your Sales Trainer
Tailored training that starts with a skills-gap and training-needs review, then works through your team's real live deals, in person, remote or hybrid. Endorsed by the Institute of Sales Professionals, with eligible learning supporting CPD.
Your Sales Mentor
Structured one-to-one development for emerging and current sales leaders: confidence, adaptability, strategic thinking, sharper commercial decisions and knowledge transfer from people who have led sales teams.
The problem
Plenty of Irish businesses have a good product. Fewer have a sales system.
Sales still sitting on the founder's desk. No senior sales leadership. Forecasts built on guesswork. Good months, then bad ones. Effort is rarely the problem — structure is.
Led in Ireland
A senior Irish commercial operator, in your corner.
Sales Geek Ireland is led by Jonathan Barker, with nearly 20 years' commercial leadership experience across Irish media, digital businesses and sport.
He has led sales teams through growth and transformation, launched new commercial operations and worked at executive and board level. He understands how sales decisions affect the whole business, not only the sales team.
- Revenue growth in a senior commercial leadership role
- 150%+Revenue growth in a senior commercial leadership role
- Revenue growth in a previous sales leadership role
- 83%Revenue growth in a previous sales leadership role
- First-year revenue launching a new Irish sales operation
- €2mFirst-year revenue launching a new Irish sales operation
- Revenue growth across a multi-brand commercial portfolio
- 67%Revenue growth across a multi-brand commercial portfolio
How Sales Geek works
We diagnose before we prescribe.
Three stages, one shared sales language across your team, and a Geek who implements inside your management rhythm instead of handing over a report.
- 01
Diagnose
We test before we prescribe. We get under the skin of your sales function, your market and your numbers to find exactly where growth is getting stuck.
- 02
Embed
A Geek joins your management rhythm: sales meetings, pipeline reviews, forecasting and coaching. They put the right strategy, process and leadership in place alongside your team, and nobody hands you a report at the door.
- 03
Improve
Results become more predictable and the structure stays in the business, so our days can reduce as your team strengthens.
Why Ireland, why now
An SME economy needs flexible sales leadership.
Thousands of Irish businesses need sales direction long before a full-time sales director makes commercial sense. That is the gap we fill locally, with the experience of a global network behind us.
Active enterprises in Ireland
Of active enterprises are SMEs (under 250 people)
Of enterprises are micro businesses (under 10 people)
Of business-economy employment is in SMEs
The experience behind the network
- Years combined sales experience
- 1,450+Years combined sales experience
- People managed
- 29kPeople managed
- Revenue managed
- £42bnRevenue managed
- New business delivered
- £12bnNew business delivered
Irish market data: CSO, Business in Ireland 2023 – Insights on the Lifecycle of Businesses, published 15 December 2025. Network figures are the combined prior-career experience of the Sales Geek network, not Sales Geek company results. Source: Sales Geek.
Franchise opportunities
Are you a Geek? Build a Sales Geek business in your part of Ireland.
For experienced sales leaders who want to run their own business with a recognised brand, methodology, tools and a global community behind them.
Let's bring your sales into focus.
Tell us where you want to go and we'll be straight with you about what would help. No pressure, no hard sell.